The Apparel Insiders’ Guide to eTail East 2019

eTail East is ramping up to be one of 2019’s hottest industry events on the East Coast. With registration up 35% from last year, it is sure to be an exciting week full of learning, collaboration, and opportunity.

The conference starts on Monday, August 19 with a welcome reception, followed by 3 days full of insightful conversations and inspiring networking events. eTail East promises action packed days featuring keynotes from top retailers and tracks focused on trending industry topics.

Follow our simple three-step guide to take full advantage of your time in Boston.

And don’t forget to visit us at booth #6 in the foyer to test-drive Fit Finder and see how data-driven solutions such as Fit Connect can help you deliver effective personalization while protecting margins.

1. Get a 360 Event Overview with the Conference App

The eTail app provides attendees with live event updates throughout the conference – you won’t have to worry about constantly checking the website or lugging around heavy printed calendars. The app provides you with all essential details including times, locations and session descriptions.

2. Use the Meeting Portal to Secure Appointments Ahead of Time

The eTail meeting portal takes your event networking to the next level. It allows attendees to book onsite meetings with prospects or colleagues prior to arrival. Instead of trying to hunt someone down in a crowd, you can contact them via the app, see their calendar availability and confirm a time to meet while onsite. If you’d like to meet with us, search for ‘Fit Analytics’ in the meeting portal.

3. Don’t Miss Your Favorite Industry Rock Stars

The eTail agenda is packed with innovative thinkers who are defining the future of retail. Here are our top 3 must see events:

eTail East 2019 speakers
  • Tuesday, August 20 (10:00 am to 10:25 am – General Session Room): Omni-Channel Is Table Stakes—What Are You Serving?
    Listen in as c-level executives discuss the best tactics to connect with customers and create a seamless online experience.
  • Wednesday, August 21 (11:15 am to 11:45 am – General Session Room): Fostering Innovation: Rethinking The Omni Organization Today.
    VPs from J. Jill, Macy’s, RXBAR, Dick’s Sporting Goods and Lucidworks sit down to talk about the Omni Organization. Each executive presents a different area of expertise across the omnichannel experience, with focuses on new tech initiatives, personalization, and customer experimentation.
  • Thursday, August 22 (2:05 pm to 2:30 pm – General Session Room): The Retail Tech Stack of the Future.
    Industry thought leaders give their two cents on what to expect when it comes to innovative technology in retail. They’ll discuss their thoughts and predictions around eCommerce elevation, the use of AI in marketing and merchandising, and product testing.

Visit Us at Booth #6 to Find Your Best Fit

Come see us at booth #6 in the foyer for a live demo of Fit Finder and discover more about how solving sizing can help boost your bottom line.

Email us for a 25% discount off your ticket to eTail!

Can’t make eTail East this year? No problem! Get in touch today and take the first step to deliver a better sizing experience for your shoppers.

Independence Day Special: 4 Great American Fashion Brands Who Are Fit for the Fourth

With Independence Day just around the corner, we’d like to present a quick round-up of four iconic apparel companies who Fit Analytics is proud to support on sizing.

Look for Fit Finder while browsing and, once you’ve locked in the perfect fit, be sure to take advantage of the generous seasonal discounts being offered by all these great brands through July 4th and beyond.

1. Tommy Hilfiger

From the heat of July to the depths of December, nobody defines the essence of classic American cool style better than Tommy Hilfiger. Fit Finder’s presence on Tommy shows how perfectly it performs on the world’s leading designer lifestyle brands.

Tommy Hilfiger prepares for summer with an additional 30% off sale.
(image courtesy of

2. The North Face

Sizing is very far from a secondary concern when it comes to performance wear and you won’t find a better size advisor in the outdoors space than Fit Finder. Don’t just take our word for it, though. Check out Fit Finder in action for one of the world’s most renowned outdoors brands.

Shop The North Face’s Summer Sale with up to 30% off. (image courtesy of

3. Calvin Klein

Often imitated but never equaled, there are few more iconic brands in the world than Calvin Klein. To get a full feel for how Fit Finder works at scale across a range of apparel categories, take a trip over to Calvin Klein.

Calvin Klein offers up to 60% off for their 4th of July Sale. (image courtesy of

4. Nautica

No Independence Day roundup would be complete without a nod to our patriotic friends at Nautica. If you’re after nautical-influenced classic American sportswear, then Nautica – and Fit Finder – have you covered.

Shop Nautica’s patriot apparel with 50% off everything! (image courtesy of

We’re thrilled to support the leading brands mentioned above in delivering the best fit to their customers. We look forward to continuing to help millions of people shop with confidence. Happy 4th of July!

Fit Analytics at VTEX Day: Transform Your Online Margins With Fit Finder

VTEX Day 2019 is just around the corner and we’re looking forward to meeting many current and future Latin American sizing partners in just a few days time in Brazil. Building on the success of past events, VTEX have expanded this year’s Expo Area to handle more than 15,000 attendees over an action-packed two days in São Paulo.

Continue reading “Fit Analytics at VTEX Day: Transform Your Online Margins With Fit Finder”

Fit Analytics no VTEX Day: Transforme suas Margens Online com Fit Finder

O VTEX Day 2019 está chegando e nós estamos na expectativa para conhecer muitos dos atuais e futuros parceiros Latino Americanos no Brasil. Aproveitando o sucesso de eventos passados, o VTEX Day expandiu sua área de exposições neste ano para receber mais de 15,000 participantes em dois dias repleto de atrações em São Paulo.

Continue reading “Fit Analytics no VTEX Day: Transforme suas Margens Online com Fit Finder”

The Apparel Insiders’ Guide to Shoptalk 2019

This year’s Shoptalk is set to be the largest retail gathering of the year as more than 8400 attendees from over 3000 companies descend on Las Vegas for an exciting week of insight and opportunity.

With all that action going on, attendees from apparel brands and retailers need to plan their schedules carefully. Follow our simple three-step guide below to narrow down your options and be sure of a successful conference.

Continue reading “The Apparel Insiders’ Guide to Shoptalk 2019”

A Successful Cyber Week 2018 for Fit Analytics Sizing Partners

With the annual Cyber Week trading peak safely behind us, it’s time for our traditional post-Black Friday breakdown of how we helped the world’s best fashion companies solve sizing during the busiest part of the retail year.

Even by the busy standards of last year, 2018 has been something special – Black Friday page views for Fit Finder have more than doubled to 543M+. Continue reading “A Successful Cyber Week 2018 for Fit Analytics Sizing Partners”

6 Great Black Friday 2018 Promotions Where Fit Comes First

Despite gloomy industry predictions, this year’s Black Friday looks set to be as busy as ever and e-commerce teams worldwide brace themselves for a flood of incoming orders over Cyber Weekend and beyond.

We’re also hard at work behind the scenes making sure that Fit Finder and our machine-learning platform are ready to handle additional demand across a diverse global network of sizing partners. As usual, we’ll be solving sizing at scale throughout the holiday season for the world’s best brands and retailers.

To celebrate the official kickoff of the festive shopping season, let’s take a look at six great Black Friday promotions from our network of sizing partners where you can shop with confidence knowing that fit comes first. Continue reading “6 Great Black Friday 2018 Promotions Where Fit Comes First”

How Weird Fish Solved Sizing for Shoppers While Boosting the Bottom Line

Carving out a successful niche in the incredibly competitive UK apparel market is no easy task, but that’s exactly what leading lifestyle brand Weird Fish has managed to do over the last two decades. The company’s stylish take on relaxed weekend wear has won it a special place in the hearts of shoppers at a time of ongoing uncertainty across UK apparel. Continue reading “How Weird Fish Solved Sizing for Shoppers While Boosting the Bottom Line”

Fit Analytics Partner News: Spring 2018 UK Edition

After a productive day in London for Drapers Digital last month, our thoughts naturally turned to the UK for the latest round of partner news, and there’s been no shortage of items to pick from. Let’s get straight down to business with the lowdown on ASOS’ latest well-deserved accolade. Continue reading “Fit Analytics Partner News: Spring 2018 UK Edition”