With the annual Cyber Week trading peak safely behind us, it’s time for our traditional post-Black Friday breakdown of how we helped the world’s best fashion companies solve sizing during the busiest part of the retail year.
Even by the busy standards of last year, 2018 has been something special – Black Friday page views for Fit Finder have more than doubled to 543M+. Continue reading “A Successful Cyber Week 2018 for Fit Analytics Sizing Partners”
Despite gloomy industry predictions, this year’s Black Friday looks set to be as busy as ever and e-commerce teams worldwide brace themselves for a flood of incoming orders over Cyber Weekend and beyond.
We’re also hard at work behind the scenes making sure that Fit Finder and our machine-learning platform are ready to handle additional demand across a diverse global network of sizing partners. As usual, we’ll be solving sizing at scale throughout the holiday season for the world’s best brands and retailers.
To celebrate the official kickoff of the festive shopping season, let’s take a look at six great Black Friday promotions from our network of sizing partners where you can shop with confidence knowing that fit comes first. Continue reading “6 Great Black Friday 2018 Promotions Where Fit Comes First”
Shop.org is a perennial highlight of the North American e-commerce calendar, and this September’s event at The Venetian in Las Vegas looks set to more than live up to the standards of years gone by. Continue reading “The Apparel Insiders’ Guide to a Successful Shop.org 2018”
Carving out a successful niche in the incredibly competitive UK apparel market is no easy task, but that’s exactly what leading lifestyle brand Weird Fish has managed to do over the last two decades. The company’s stylish take on relaxed weekend wear has won it a special place in the hearts of shoppers at a time of ongoing uncertainty across UK apparel. Continue reading “How Weird Fish Solved Sizing for Shoppers While Boosting the Bottom Line”
After a productive day in London for Drapers Digital last month, our thoughts naturally turned to the UK for the latest round of partner news, and there’s been no shortage of items to pick from. Let’s get straight down to business with the lowdown on ASOS’ latest well-deserved accolade. Continue reading “Fit Analytics Partner News: Spring 2018 UK Edition”
A crucial part of our mission to help fashion brands and retailers solve sizing and sell smarter involves taking a genuinely global view of online apparel. Latin America, in particular, has long been a focus point for us and we’re proud to support many fantastic firms such as Netshoes, AMARO, Zattini, and B2W across the region.
That’s why we’re delighted to be attending VTEX Day 2018 – Latin America’s leading e-commerce event – in São Paulo this year on May 15th-16th. In advance of the conference officially kicking off, let’s take a quick look at three key things to look out for in Brazil over the next few days. Continue reading “Solving Sizing for South American Partners at VTEX Day 2018”
As spring breaks out across the northern hemisphere, it’s time to take a quick look at seasonal news from across our network of sizing partners. In this edition, we’ll be highlighting promotions and initiatives from a small selection of the many outstanding American brands who we’re proud to support on sizing. Continue reading “Fit Analytics Partner News: Spring 2018 Edition”
As long-time fans of the U.K. fashion industry’s bible, we’re delighted to be attending Drapers Digital Festival 2018 and looking forward to meeting many current and future sizing partners onsite in London. Continue reading “Fit Analytics at Drapers Digital Festival 2018”
Welcome to the latest installment of Ready to Share – a fortnightly round-up of breaking news, opinion and other items of interest for apparel insiders.
In this week’s edition, we’ll be looking at an innovative answer to an eternal sizing dilemma from one of our major sizing partners and highlighting two recent retail trends making waves across the industry. Continue reading “Ready to Share: Style Subscriptions, Plus-Size Rising, and the Science of Shape”
Just a few years into its existence, Shoptalk has firmly established a place for itself as one of the retail world’s flagship annual occasions and 2018 is already looking like a landmark event as the U.S. and European versions of the conference combine in Las Vegas for the first time.
With over 340 speakers taking the stage over an action-packed four days, a little upfront planning is the key to making the most of your time in Las Vegas. With that in mind, let’s dive into our day-to-day breakdown of the best on offer from an apparel e-commerce perspective. Continue reading “The Apparel Insider’s Guide to the Best of Shoptalk 2018”