As everyone in apparel knows, there are two days which matter more than most in the retail calendar – Black Friday and Cyber Monday. Taken together, these twin spending peaks have the potential to make or break the financial year for apparel brands and retailers worldwide.
There’s also pressure on shoppers at this time of year – planning a spending splurge can be tricky with so many great offers to choose from. To start festivities off on the right foot, let’s have a quick look at how to track down the best online deals, and highlight some unmissable offers from our sizing partners along the way. Continue reading “4 Simple Steps to a Perfect Fit on Black Friday/Cyber Monday Deals”
As the global leader in fit prediction, we naturally like to keep a close eye on developments in the fashion and apparel industry at large. With trends and topics changing every week, having a reliable set of go-to resources on hand is crucial, so we’ve put together a quick list of seven essential sites to keep you up to speed at all times.
Whether you’re interested in trends, industry news, or more technical aspects of apparel such as fabric sourcing, the sites below have you covered across the board.
Let’s start with a site that’s become an industry bible over the last few years. Continue reading “7 Essential Sites for Apparel Industry Insiders”
The National Retail Federation’s Shop.org is firmly established as one of the highlights of the retail calendar and we’re delighted to be making the trip to Los Angeles for this year’s event.
Shop.org 2017 takes place in the spacious surroundings of the L.A. Convention Center and, just as in previous years, it’s a multi-track affair. In order to get the most bang for your conference buck, you’ll need to carefully scour the agenda to pick the best talks to attend when you’re not busy connecting on the conference floor.
Our focus, as ever, will be on all things apparel and sizing-related so we’ve put together a quick insiders’ guide to the best talks from a fashion and fit perspective. Continue reading “The Apparel Insiders’ Guide to Shop.org 2017 in Los Angeles”
With Shop.org just days away, it’s time for the final countdown to begin in earnest. As always, we’re massively looking forward to taking part at one of the biggest events of the retail year.
How to make the best use of your time over an action-packed three days isn’t always obvious, however, so we’ve put together a quick last-minute list of six useful resources to help tee up attendees for success. Continue reading “6 Quick Last-Minute Resources for Success at Shop.org 2017”
We take a keen interest in partner success at Fit Analytics and are always on the lookout for interesting news from leading brands and retailers who we help solve sizing and sell smarter. From luxury to outdoors, fast fashion to lifestyle, there’s always something new and exciting going on, and this summer has certainly been no exception.
Let’s take a quick look back at three of the main trends we’ve seen from our major sizing partners over the last few summer months. Continue reading “Fit Analytics Partner News: Late-Summer 2017 Edition”
Once a fashion trend officially makes it into the dictionary it’s definitely more than a passing fad, and athleisure looks like a product category that (despite recent doom-mongering) is set to thrive for years to come. We’ve been providing fit recommendations for an ever-increasing range of athleisure items over the last eighteen months, and look forward to that volume growing considerably down the line as more and more brands and retailers enter the space.
As a relatively recent apparel phenomenon, the future of athleisure remains wide open. We’re still very much in a growth phase where innovation and exploration are the name of the game as the market develops. With all that in mind, let’s have a look at five key athleisure trends to keep an eye on going into 2018 and beyond. Continue reading “The Inside Track on Athleisure: 5 Trends to Watch out for in 2018”
If there’s one trend that’s revolutionized the apparel industry more than any other over the last two decades, it’s the rise of fast fashion worldwide. The movement’s speed to market, affordability, and commitment to logistical excellence has overturned long-standing truisms throughout the industry and turned companies such as Inditex, ASOS, H&M, and Forever 21 into global giants.
Sizing is a core concern for fast fashion firms as they work to close the gap between what customers want and when they can have it. Here at Fit Analytics, we’re proud to support ASOS in providing a better fit to millions of customers worldwide. Continue reading “Why Fast Fashion Giants Such as ASOS Trust Fit Analytics to Solve Sizing at Scale”
As part of helping brands provide a perfect fit to shoppers, we like to keep up to speed with the latest collections shaping fashion’s future worldwide. With that in mind, here’s our take on five key trends from last month’s Spring/Summer 2018 men’s fashion week which should start hitting stores next year.
Let’s start with a noticeable demographic trend. Continue reading “Five Menswear Style Trends to Look Forward to in Spring/Summer 2018”
As one of America’s most beloved military heritage brands, Alpha Industries has been designing and manufacturing high-performance outerwear to highly demanding specifications for over 75 years. So, when they came to us for help with delivering a better fit to customers, we knew expectations were high and that we’d have to demonstrate our size advisor’s impact with real numbers straight out of the gate.
Alpha Industries already provided a highly optimized e-commerce experience to shoppers prior to partnering with us – particularly in the area of returns management. Our mission was to prove sizing as an area that could unlock extra sales revenue across a finely-tuned product range and online offering. Continue reading “How Solving Sizing Delivered a 6.23% Increase in Net Sales for Alpha Industries”
Three years into its existence, Amazon Prime Day is good news for shoppers worldwide, but the implications of its success for traditional apparel brands and retailers look increasingly worrying.
As Prime Day puts a hole in wallets worldwide, we take a look at three key reasons why the fashion industry should be watching on with concern rather than admiration. Continue reading “3 Reasons Why Amazon Prime Day Is Bad News for the Apparel Industry”