With the holiday season in full swing, fashion retailers and brands around the world are putting their best foot forward to make the most of the last few shopping days before Christmas. Here’s a quick selection of video highlights from across the range of leading online apparel companies who we’re proud to support with our Fit Finder sizing solution.
1. M&S With Love From Mrs Claus
The UK market reliably produces a slew of high-budget, high-profile festive campaigns every year, with fierce competition to see who can take the Christmas crown. Fit Analytics partner Marks & Spencer are one of the traditional heavyweights in this field, and 2016’s effort saw them more than matching their previous best work with a typically glossy and touching take on a much-loved character. Check out the full campaign backstory over at the main M&S site (and maybe get some last-minute shopping in while you’re at it).
2. Effortlessly Stylish Celebrations From Tommy Hilfiger
Tommy Hilfiger kicked off the festive season early this year with the Hilfiger Holiday Voyage 2016. Global ambassador Gigi Hadid took the lead in this elegant 30-second spot, with stylish support from Francisco Lachowski.
3. Classic Holiday Lines From Nautica
Sometimes the product is the story, and that’s certainly the approach Nautica took with their 2016 holiday collection. Crisp colours and clean lines in a suitably on-brand outdoor setting were all that was required to set the perfect holiday mood – all backed up with a series of carefully curated Xmas gift deals.
Happy Holidays and Here’s to 2017!
It’s been an exciting year for us here at Fit Analytics as our sizing solution helps more and more leading brands and retailers solve sizing, boost conversions, and slash returns. We’re looking forward to adding many more high-profile names to the roster in 2017, and wish you and yours a happy and healthy holiday season!