As long-time fans of the U.K. fashion industry’s bible, we’re delighted to be attending Drapers Digital Festival 2018 and looking forward to meeting many current and future sizing partners onsite in London.
To whet your appetite for this year’s event, here’s a quick clip of some of the U.K.’s heaviest fashion hitters discussing all things digital and the importance of matching modern shoppers’ expectations.
The evening’s award ceremony will be very much on attendees’ minds throughout the day and we’re delighted to see a slew of prominent U.K. Fit Analytics clients vying for contention across all categories. We’ll be keeping our fingers crossed that the great work of brands such as ASOS on apps receive their due on the day!
In addition to a hectic round of awards judging and presentation, there’s also a full day of top-tier presentations on the agenda from some of the biggest names in the business. We’re particularly looking forward to Steve Zades of VF’s morning session on visual science and fashion which promises more detail on the innovative Body Optix technology previously showcased here on the blog.
If you’re in town for the conference, be sure to swing by the Experiential Lounge and have a chat with us about how solving sizing could move the needle for your apparel brand in 2018 and beyond.
If you can’t make it this year, but would still like to discuss sizing and how best to improve your performance around conversions and returns, then get in touch today!