We take a keen interest in partner success at Fit Analytics and are always on the lookout for interesting news from leading brands and retailers who we help solve sizing and sell smarter. From luxury to outdoors, fast fashion to lifestyle, there’s always something new and exciting going on, and this summer has certainly been no exception.
If there’s one trend that’s revolutionized the apparel industry more than any other over the last two decades, it’s the rise of fast fashion worldwide. The movement’s speed to market, affordability, and commitment to logistical excellence has overturned long-standing truisms throughout the industry and turned companies such as Inditex, ASOS, H&M, and Forever 21 into global giants.
In what’s been a challenging year for retail, Independence Day arrives just in time to put some much needed pep in the step of consumer confidence on and offline. All across apparel, brands and retailers are putting their best foot forward with sensational sales designed to make the most of the three-day weekend.